Partner for over 15 years, we have been supporting the De Dietrich Group in its product strategy.

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For the launch of its new Pacta boiler, our agency worked on the style and personality of the product, emphasizing bold lines while maintaining a sleek design to seamlessly integrate into various environments.

The design aimed to create value by moving away from purely functionalist products to create a statuary product that contributes to the aesthetics of its surroundings.

Additionally, we assist the group in creating and positioning its product ranges, offering differentiation criteria based on target audience, usage scenarios, and product industrialization budget.